1991 interview with legendary graphic designer Paul Rand, creator of logos for IBM, ABC-TV, Westinghouse, UPS and hundreds more.

Duration : 0:9:41


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25 Responses to “interview with graphic designer, Paul Rand-Part 1 of 3”

  • Scottydoo69 says:

    i completely agree
    i completely agree

  • jkfromcincty says:

    I knew him. People …
    I knew him. People who are truly committed to their work can only be great at what they do. He was a brilliant artist. But, he was a nasty, horrible person. Anybody who knew him , disliked him. Aren’t most true artists like that?

  • BeterP says:

    “A link between …
    “A link between what a company produces and the consumer”??
    Shell Petroleum… what’s a shell to do with petrol?
    Blue Circle Cement… what has a blue circle to do with cement?
    A lion and MGM studios?

  • FoxifiedNutjob says:

    I have to dismiss …
    I have to dismiss Rand in this interview. A Logo is a representation of the company and should always be looked at as a link between what a company produces and the consumer. To create a logo with disregard for the product and/or service the company is selling or providing is just a meaningless icon… The logo is the corporate or product icon and should identify with the product and/or culture of the company…

  • jgustafe says:

    I also disagree …
    I also disagree with people not knowing his name, if you’re a designer, and unfamiliar with Paul Rand, you don’t deserve the title

  • jgustafe says:

    I agree, I mean …
    I agree, I mean come on this is Paul Rand. I’d have a heart attack right before interviewing hiM!

  • miggsb says:

    OK, I confess. The …
    OK, I confess. The whole gum-sucking, lip smacling thisng going on with me was because I was so nervous interviewing my design hero that I kept popping Ricola’s in my mouth to keep it from becoming as dry as dirt.

  • scu1ptures says:

    that host keeps …
    that host keeps sucking his gums
    as though they would fall out if he didnt.

    *so* annoying and distracting!

  • ohhrichie says:

    i like both lol
    i like both lol

  • psychawareness says:

    Moar liek Rand Paul …
    Moar liek Rand Paul, amirite?

  • jerwin100 says:

    host = 90’s version …
    host = 90’s version of joker.

  • reddupo says:

    Wow the host looks …
    Wow the host looks like Ron Perlman

  • dobsondale says:

    Paul rand cant do …
    Paul rand cant do interviews !!!!

  • dobsondale says:

    These loosers are …
    These loosers are talking do graphic design its such a wide subject, if you choose an illustrative version then you have the guidence from your tutors in anything you waant and in time you will learn so many different things all steming from the same core skills of balance composition clarity and impact, after you have them (which is what design is) you have the foundations for everything !!! its by far the best subject !!! lots of room for experiment, !!!

  • nainhanif says:

    whay does he keep …
    whay does he keep doing that man? That smackin with his lips?!

  • VerdictisGuilty says:

    thats what most of …
    thats what most of the people have said to me… and I think ill do that, thanks so much.

  • thi3deye says:

    trust me.. be an …
    trust me.. be an architect.. architecture is more versatile than graphic design.. you can still do graphic design, but i am sure it would be rather tough the other way. my first love was architecture, but was rejected, ended up marrying graphic design, which is equally fun, but i do miss architecture. cheers

  • NicholasJBrown says:

    so it was you doing …
    so it was you doing the interview? well it doesnt matter how questions were asked and so on – this interview is still informing and amazing – i didnt know he did all the logo and design work he has done! googled him – he is AMAZING! thank you for posting this miggsb

  • jpeak2123 says:

    Who is this host? …
    Who is this host? He sucks.

  • YoussefS says:

    haha
    haha

  • billypalooza says:

    The host keeps …
    The host keeps smacking his lips like he has peanut butter on his gums.

  • billypalooza says:

    The host keeps …
    The host keeps smacking his lips like he has peanut butter on his gums.

  • VerdictisGuilty says:

    HELP! For 5 years, …
    HELP! For 5 years, I wanted to be an architect but after work experience I found it quite solid.. What subjects do you need for graphic design in A level??? I need this quite soon(before my school starts in september) or I’ll have to be an architect lol…

  • AK4tyTiNNy says:

    the host is a knob!
    the host is a knob!

  • longdickandwhat says:

    you know i study …
    you know i study graphic design and i couldnt even get a job so i study cad design and now they call me but to hire me they are why why why

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